grow2be into who you are meant to be

welcome to grow2be blog

This is a sanctuary for you, sensitive & intuitive soul who´s ready to embrace your unique gifts as your superpowers.

Here, I share insights at the intersection of business strategy and intuitive intelligence - where your innate qualities become your greatest personal assets & business advantage.

I explore how to create a thriving life & work environment that honors your unique way of experiencing the world: from creating healthy boundaries and pricing your work confidently to designing systems that complement your creative process rather than stifling it.

My approach weaves together practical business expertise with artistic perspectives (including occasional piano metaphors and poetry), offering you strategies that feel aligned with who you truly are - not who the business world says you should be.

My hope is that my words & thoughts will INSPIRE you to embrace your sensitivity, ENCOURAGE you to trust your intuition in life & work decisions, & EMPOWER you to create success on your own terms.

I'd love to hear how these insights resonate with you in the comments below.

Your grow2be Business Coach & Consultant, Veronika

Veronika, grow2be Business Coach & Consultant bridging art & business for sensitive entrepreneurs.

Hi, I´m Veronika, Your grow2be Business Coach & Consultant

Passionate about enabling misfits, I believe that uniqueness is the key to meaningful work and reciprocal, mutually beneficial relationships.

As an artistic soul - a poet, pianist, and writer - with an ambition to succeed in the business world, I never felt I fit in. I was either too sensitive or too strong. Too loud or too quiet. But mostly different and not well adjusted.

Until I realized there´s no point in wearing shoes that don't fit, and no fulfillment or success can be achieved by following others´ paths. This became the starting point of my personal and professional transformation. The experiences and learnings from my growth journey are incorporated into my mission to guide, consult & empower you.

Finding balance between Art & Business

As your grow2be Business Coach & Consultant, I support you in expressing your creative, artistic self - the yin, the unconventional, the feminine – while balancing it with protective and dedicated masculine energy.

I´ll show you that the dance between business and art, structure and creativity, strategy and daydreaming is not only possible but powerful. Together, we'll embrace your high sensitivity and deep, exquisite intuition as superpowers, empowering you to create a life and work tailored to your business needs and personal preferences.

Sensitive Entrepreneurship Veronika Strgar Debeljak, MSc Sensitive Entrepreneurship Veronika Strgar Debeljak, MSc

You Don't Have to Choose: Why Integration Is Your Competitive Advantage

Why The Belief that You Must Pick One Lane is Holding You Back – and How Embracing Your Whole Identity becomes Your Greatest Business Asset

Nika Prevc is the world’s best ski jumper AND a passionate pianist. She didn’t choose between the hill and the keyboard. She didn’t amputate one part of herself to excel at the other.

But most of us aren’t that fortunate. Somewhere in childhood, someone told you to pick a lane. Be the creative one or the analytical one. The sensitive soul or the strategic mind. The artist or the businessperson. You believed them - because that’s what children do.

Now you’re building your own business and facing the same false choice in different language. The belief that you must fragment yourself and choose between business and art to succeed triggers a cascade of challenges - from identity struggles to imposter syndrome to visibility paralysis.

Discover why the split was never necessary, how two layers of conditioning keep you trapped, and the grow2be method to building from wholeness integrating all your unique talents and strengths. Because your integration isn’t a contradiction to resolve - it’s your competitive advantage.

Read More
Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

Why Promoting Your Work Feels Impossible (and How to Move Forward Anyway)

Why Promoting Your Work Feels Impossible (And How to Move Forward Anyway)

Your work is ready. The website is built. The offering is clear. But you can't bring yourself to post about it.

Even after 15+ years in corporate strategy, BA in German Studies and MSc in International Economics, I thought I needed just one more LinkedIn course before I could post. I wrote every comment in OneNote first, double scanning before publishing. I appointed my ex-boyfriend - a mechanical engineer - as my Chief Editor to review every post before it went live.

That's how deep visibility vulnerability runs.

Visibility isn't a tactical challenge - it's identity exposure. Your work contains pieces of who you are: years of transformation, your deepest insights, your unique way of seeing. When you put that into public view, you're opening yourself to criticism, judgment, ignorance. You're risking rejection of something deeply personal.

Learn why visibility feels impossible and can amplify imposter syndrome, creative integrity struggles, and delay strategic decisions - and discover the grow2be frameworks for building strategic visibility that honors your sensitive and intuitive nature without compromising your creative integrity.

Read More

Get started with grow2be, today.

Overcome business challenges while staying true to yourself

For too long, sensitivity has been seen as a flaw rather than the strength it truly is. Stones may be stronger than plants and can destroy them, but only plants can grow (anew) and blossom beautifully.

This is why I created the Business Jungle Guide: to share what I've learned on my own messy, wonderful journey embracing sensitivity & intuition as superpowers - and to contribute to your success.

The Free Business Jungle Guide gives you practical suggestions and tools to:  

  • Overcome business & personal challenges

  • Act in your best interest while establishing mutually beneficial relationships

  • Navigate demanding business environments without compromising your integrity

Sign up and get Your free copy now!