grow2be into who you are meant to be

welcome to grow2be blog

This is a sanctuary for you, sensitive & intuitive soul who´s ready to embrace your unique gifts as your superpowers.

Here, I share insights at the intersection of business strategy and intuitive intelligence - where your innate qualities become your greatest personal assets & business advantage.

I explore how to create a thriving life & work environment that honors your unique way of experiencing the world: from creating healthy boundaries and pricing your work confidently to designing systems that complement your creative process rather than stifling it.

My approach weaves together practical business expertise with artistic perspectives (including occasional piano metaphors and poetry), offering you strategies that feel aligned with who you truly are - not who the business world says you should be.

My hope is that my words & thoughts will INSPIRE you to embrace your sensitivity, ENCOURAGE you to trust your intuition in life & work decisions, & EMPOWER you to create success on your own terms.

I'd love to hear how these insights resonate with you in the comments below.

Your grow2be Business Coach & Consultant, Veronika

Veronika, grow2be Business Coach & Consultant bridging art & business for sensitive entrepreneurs.

Hi, I´m Veronika, Your grow2be Business Coach & Consultant

Passionate about enabling misfits, I believe that uniqueness is the key to meaningful work and reciprocal, mutually beneficial relationships.

As an artistic soul - a poet, pianist, and writer - with an ambition to succeed in the business world, I never felt I fit in. I was either too sensitive or too strong. Too loud or too quiet. But mostly different and not well adjusted.

Until I realized there´s no point in wearing shoes that don't fit, and no fulfillment or success can be achieved by following others´ paths. This became the starting point of my personal and professional transformation. The experiences and learnings from my growth journey are incorporated into my mission to guide, consult & empower you.

Finding balance between Art & Business

As your grow2be Business Coach & Consultant, I support you in expressing your creative, artistic self - the yin, the unconventional, the feminine – while balancing it with protective and dedicated masculine energy.

I´ll show you that the dance between business and art, structure and creativity, strategy and daydreaming is not only possible but powerful. Together, we'll embrace your high sensitivity and deep, exquisite intuition as superpowers, empowering you to create a life and work tailored to your business needs and personal preferences.

Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

Why You're Asking the Wrong People for Permission (And How It's Costing You Everything)

Why Seeking Validation from Advisors Who Can't Bridge Your Dual Nature Keeps You Trapped - and The Path to Sovereign Authority

You've worked with business coaches who dismissed your artistic integrity. HSP practitioners who understood your sensitivity but couldn't help with commercial strategy. Therapists who supported your healing but offered no entrepreneurial frameworks.

Each time, you hoped this would be the person who finally gets both your creative depth AND business vision. Each time, you left more confused than when you started.

You're not failing to find good advisors. You're seeking advice from people who fundamentally can't bridge the gap you're navigating. And your intuition has been whispering the answers all along - but you keep overriding it, opening another browser tab, asking one more expert, hoping their certainty will replace the knowing you can't seem to trust.

This isn't just frustrating. It's systematically dismantling your capacity to build the business you envision. Learn why the permission paradox runs so deep, discover three foundational practices for building sovereign decision-making, and explore how the grow2be method addresses the root conditioning while building new patterns simultaneously.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

Why Collaboration Feels Impossible When You See What Others Can't

Finding Partners Who Understand Your Complex Vision and Can Work At Your Depth Level

You're ready to collaborate. You can finally afford help. But instead of understanding and enthusiasm, you encounter rigidity. Service providers impose templates. Potential partners want you to adapt to their systems. Nobody listens. Everyone delivers exactly what they were going to deliver anyway.

This isn't because you're difficult. It's because of a fundamental mismatch: you perceive nuanced, complex ideas that don't fit standard frameworks. You know what feels right versus technically correct. You work at depth their systems weren't designed to reach.

For sensitive, intuitive, and artistic professionals, collaboration fails at two points: finding reciprocal relationships in a sea of extraction and translating intuitive vision through frameworks designed for standardization. Learn why this happens, how to recognize reciprocal collaborators early, and the grow2be frameworks for communicating complexity without reducing it. From solo execution to sustainable partnership.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

When Success Feels Like Suffocation: Why Externally Successful Professionals Struggle Internally

Why Externally Successful Professionals struggle Internally and How to build Sustainable Success without Burning Out

You've achieved everything society told you to want - the title, the salary, the recognition. But internally? You're suffocating. You suppressed your depth, intuition, and perception to fit the system, and now you're drowning in someone else's version of success.

And here's what makes it worse: you don't even trust your own assessment of the situation anymore.

This isn't personal failure. It's systematic extraction - difficult to recognize, especially when you've been trained to doubt your perceptions. Prolonged extraction causes boundary collapse, eroding the very qualities that are your greatest business assets.

When you free yourself from corporate conditioning, you need boundaries to protect what you've reclaimed - or you'll recreate extraction dynamics in your new business with different people in different contexts.

Learn why boundaries equal sovereignty equals sustainable success, discover the extraction patterns costing you everything that matters, and explore practical frameworks for building sovereignty that honors your unique nature and present the foundation of your sustainable success. From performative achievement to integral thriving.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

Corporate Detox for Sensitive Entrepreneurs: Recognizing the Invisible Conditioning Blocking Your Business

Why Leaving Your Job doesn't mean Corporate Thinking left You – and How to Unlearn the Patterns Suppressing Your Intuition

You finally have a chance to work on your terms. And somehow it doesn’t feel that way.

You want to publish your first blog. Yet instead of writing, you're creating a PowerPoint deck to organize your thoughts.

A prospect asks about your approach, and instead of trusting your intuitive answer, you say "let me research and get back to you." Three days later, you're still researching what you knew in the first thirty seconds.

You have an exciting idea, but before exploring it, you're evaluating scalability and ROI. Wait – who are you performing for?

These aren't personal failures. They're corporate hangover symptoms – years of conditioning that systematically trained you to suppress exactly the qualities essential for entrepreneurial success.

Learn why this corporate detox is particularly crucial for sensitive and intuitive professionals, how generic advice fails, and discover the grow2be Business Essentials approach to rebuilding your complete business foundation from authentic alignment with your unique nature rather than corporate frameworks.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

The Identity Void: When you are not Corporate anymore, Who are You then?

Why is Claiming Your Whole Identity Harder than Leaving Corporate

You left corporate to build something aligned with your values. But there's something no one warned you about: the identity void. The corporate title that once defined you is gone. So, who are you now? An entrepreneur? A creative professional? Or someone still too afraid to claim your sensitivity, intuition, and artistry?

At networking events, you freeze when asked "What do you do?" Your website copy sounds generic because you can't decide who's writing it. You emphasize corporate credentials while hiding what makes you unique. Every decision becomes a referendum on your fragmented identity.

This isn't a personal failing. It's the result of the specific fears that trigger cascading challenges - from decision paralysis to boundary collapse to chronic exhaustion. Discover how the grow2be method addresses identity integration through knowing, planning, and implementing - so you can build your business from your whole self, not a diminished version.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

Why Your Business Needs to Follow Your Creative Flow, not Rigid Consistency

Building Sustainable Success by Working with Your Unique Rhythms

You left corporate to work and live on your terms. But now you're reading endless articles about productivity systems that successful entrepreneurs swear by. You try them all - the accountability buddies, the time-blocking, the planning rituals. But somehow it doesn't work. And you're more exhausted than you ever were in corporate.

After 15+ years in corporate strategy, I believed I could build my business using the same approaches. It wasn't happening. It just made me doubt everything I thought about discipline and success.

Forcing machine-like consistency instead of following your creative flow triggers a cascade of interconnected challenges that can lead straight to burnout. Learn how Challenge #10 amplifies decision paralysis, boundary collapse, and perfectionism - and discover the grow2be method's approach to creating rhythm-based systems designed specifically for sensitive & intuitive entrepreneurs. Build sustainable success by honoring your unique flow instead of forcing rigid consistency that destroys your creative capacity.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

Why Promoting Your Work Feels Impossible (and How to Move Forward Anyway)

Why Promoting Your Work Feels Impossible (And How to Move Forward Anyway)

Your work is ready. The website is built. The offering is clear. But you can't bring yourself to post about it.

Even after 15+ years in corporate strategy, BA in German Studies and MSc in International Economics, I thought I needed just one more LinkedIn course before I could post. I wrote every comment in OneNote first, double scanning before publishing. I appointed my ex-boyfriend - a mechanical engineer - as my Chief Editor to review every post before it went live.

That's how deep visibility vulnerability runs.

Visibility isn't a tactical challenge - it's identity exposure. Your work contains pieces of who you are: years of transformation, your deepest insights, your unique way of seeing. When you put that into public view, you're opening yourself to criticism, judgment, ignorance. You're risking rejection of something deeply personal.

Learn why visibility feels impossible and can amplify imposter syndrome, creative integrity struggles, and delay strategic decisions - and discover the grow2be frameworks for building strategic visibility that honors your sensitive and intuitive nature without compromising your creative integrity.

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Business Strategy Veronika Strgar Debeljak, MSc Business Strategy Veronika Strgar Debeljak, MSc

The Money Rollercoaster: Why Creative Income Feels So Unstable

Why Irregular Income Creates a Cascade of Challenges that Paralyze Sensitive and Intuitive Entrepreneurs

Last month was decent. This month? You're mentally calculating how many more weeks before you need to make a decision you've been dreading. Go back to corporate? Take that consulting project that pays well but compromises everything you stand for?

Over five years of building grow2be, I've experienced the full spectrum: going back to corporate employment when the runway got too short, accepting consulting work that wasn't aligned with my values and vision, fighting with health insurance companies over thousand-euro billing errors when every euro counted.

The money rollercoaster doesn't just create financial stress. It triggers a cascade of interconnected challenges that paralyze your ability to build sustainably.

Learn how irregular income amplifies ten other struggles - from imposter syndrome to decision paralysis to isolation - and discover the grow2be method's approach designed specifically for sensitive and intuitive entrepreneurs to build financial resilience within uncertainty instead of waiting for impossible stability.

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Get started with grow2be, today.

Overcome business challenges while staying true to yourself

For too long, sensitivity has been seen as a flaw rather than the strength it truly is. Stones may be stronger than plants and can destroy them, but only plants can grow (anew) and blossom beautifully.

This is why I created the Business Jungle Guide: to share what I've learned on my own messy, wonderful journey embracing sensitivity & intuition as superpowers - and to contribute to your success.

The Free Business Jungle Guide gives you practical suggestions and tools to:  

  • Overcome business & personal challenges

  • Act in your best interest while establishing mutually beneficial relationships

  • Navigate demanding business environments without compromising your integrity

Sign up and get Your free copy now!